White LabelTable of Contents1. Overview 2. Examples 3. Getting around ad blockers 4. Setup 5. Activation 6. Caveats 7. SSL certificates auto_awesomeNote: this is a feature available in the Enterprise plan.
OverviewAs an established ad server since 2013, it's no wonder AdGlare's domains are on many adblock lists. Consequently, ad block users will likely not see your ads. To get around this problem, you can simply serve the ads from a domain that is not on the adblocker's blacklist.ExamplesHere's an example of an ad tag without using the white label. Now the HTTP request to yourcompany.engine.adglare.net will be blocked by ad blockers. We can bypass this by using a subdomain from any other domain to load the scripts. Here's an example of an ad tag with the white label applied.Getting around ad blockersTypically, there are two approached to get around ad blockers: using a subdomain of the main domain, or using burner domains.Subdomains (publishers only)If your website is on publisher.com, you can consider to set up a subdomain on engine.publisher.com and load the ad tags from there. As ad blockers are likely to trust content from a subdomain of the page's main domain, ads can pass through.Burner domainsIf you're an advertiser and working with publishers who bypass ad blockers, you can consider to buy a domain anywhere (they are generally cheap), and use nonsense names like 'letsgotothemoon.com'. Those are likely not on the ad blocker's blacklist. You can then load ads from engine.letsgotothemoon.com, which won't be blocked.Why is it called a burner domain? It's only a matter of time before your domain will end up on the blacklist, especially if you're a high-volume advertiser and users are flagging your ads. You can then simply continue this cat & mouse game by using a new burner domain. SetupTo set up the white label, you should have access to the DNS records of the domain you've chosen. Add two CNAME DNS records as follows:
ActivationAllow up to 24 hours for your DNS changes to be propagated throughout the world. Send an email to emailAdGlare Support with the domain on which you've set up the white label. It will be activated within 24 hours, even during the weekends.CaveatsFor publishers only: using your white label to get around ad blockers only works if no third-party ad server is used to serve the ad. This means that your auto_storiesCreative should be uploaded to AdGlare, and either be:
SSL certificatesNote that AdGlare won't provide you with an SSL certificate for the domain you've chosen. Instead, you can upload a wildcard certificate for your domain in your AdGlare portal, including the private key and CA bundle. Without this certificate, your ads can only load on http:// pages.Reach out to emailAdGlare Support in case you need further help. You can expect a reply in less than 24 hours. |
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